Ali Amer Abdullah Asiri Trading Est
Al Khobar, Saudi Arabia
JOB-002493
3
Al Khobar, Saudi Arabia
Wednesday, 30 Sep, 2026
Job Objective:
To execute marketing plans and activities for the Bin Amer establishment and its associated brands, contributing to enhanced brand presence, increased sales, and improved customer experience by managing digital and field marketing campaigns, creating content, and analyzing campaign results, customer behavior, and market trends.
Duties and Responsibilities:
Execute the annual and monthly marketing plans for the establishment and its brands in accordance with approved objectives.
Develop and implement digital and field marketing campaigns, monitoring results and measuring their impact on sales.
Prepare the marketing content calendar for social media platforms in coordination with relevant stakeholders.
Write and review marketing and advertising content to ensure alignment with each brand's identity.
Coordinate with designers, photographers, marketing agencies, and service providers to ensure the timely, high-quality execution of materials and campaigns.
Monitor social media accounts and published content, and engage with customer comments and inquiries in coordination with the relevant departments.
Develop and implement promotional offers, events, and seasonal marketing activities in collaboration with the operations, sales, and finance departments.
Coordinate with branch managers to implement campaigns, offers, and marketing materials within the branches.
Conduct field visits to branches to verify the proper implementation of visual identity, approved offers, and campaigns.
Oversee the preparation and installation of signage, printed materials, screens, and promotional items within the branches.
Conduct market and competitor research; monitor customer trends, pricing, and offers; and submit appropriate recommendations.
Collect and analyze data regarding campaigns, sales, engagement, reach, and conversion rates, and prepare periodic reports on the results. Measuring the return on marketing spend and identifying the most efficient campaigns and channels.
Monitoring, analyzing, and proposing improvements based on customer reviews and feedback across digital platforms.
Updating brand details, branch information, operating hours, and offers on digital platforms and mapping services.
Ensuring consistency in visual identity and marketing messaging across all channels and branches.
Contributing to the launch of new brands, products, or branches and developing their respective marketing plans.
Organizing and maintaining records of campaigns, designs, content, contracts, invoices, and marketing reports.
Monitoring marketing activity budgets and associated expenses in accordance with authorized limits and approvals.
Preparing weekly and monthly reports covering completed tasks, results, challenges, and recommendations.
Performing other job-related tasks as assigned by the direct supervisor.
**Qualifications:**
Bachelor’s degree in Marketing, Business Administration, Media, Communications, or a related field.
Professional certifications in digital marketing, content management, and marketing data analysis are preferred.
**Experience:**
Three to five years of experience in marketing.
Experience in the food and beverage sector, retail, or multi-branch brand management is preferred.
**Required Skills:**
Planning and executing marketing campaigns.
Managing content and social media platforms.
Writing marketing and advertising content.
Analyzing campaign and sales metrics.
Solid understanding of digital marketing and paid advertising.
Proficiency in Microsoft Office and reporting tools. Ability to coordinate with branches, suppliers, and external parties.
Communication, organizational, and time management skills.
Precision and the ability to execute multiple campaigns simultaneously.
Familiarity with the fundamentals of photography, design, and visual identity.
Proficiency in Arabic; a good level of English is preferred.